- Words by Lauren Cramer Photography by Lia Crowe
Owning your own business can seem glamorous to outsiders.
Visit Brandt Fralick’s 24,000-square-foot health centre in Kelowna and you might be dazzled by what it offers. PRIME is a multi-disciplinary integrated health, fitness, medical, pharmaceutical, musculoskeletal health, rehab and functional movement facility. It buzzes with nearly 70 practitioners and support staff, among them family doctors, specialists, pharmacists, physiotherapists, kinesiologists, occupational health and rehab experts, athletic coaches, personal trainers and nutrition consultants, and serves over 45,000 members of the community.
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